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For dry or dehydrated hair.

With Paceco Cartucciaru Yellow Melon extract, Slow Food Presidium.

Rich in water, vitamins and mineral salts, it gives prolonged hydration.

In the early 17th century the growing of melons was very common in the agricultural villages near Trapani, Italy. After the late harvest, melons were stored on terraces or hung on balconies until Christmas when, once sliced, they were enjoyed for their sweetness and juiciness. To protect the Presidium, after obtaining the extract, the melon seeds are sent back to Mrs. Simonte so she can plant them again.

Shampoo

What

Shampoo that provides deep hydration.

How to Use

Apply to wet hair, massage gently, rinse and repeat. Follow with MOMO/conditioner.

Ingredients

conditioner

What

Breakage preventing and shine giving conditioner, it gives body and volume leaving the hair soft and light.

How to Use

Apply to towel-dried hair after using MELU/shampoo. Leave on for 2-5 minutes, comb then rinse. Proceed with the desired styling.

Ingredients

For fine or limp hair.

With Caprauna Turnip extract, Slow Food Presidium.

Rich in minerals such as phosphorus, iron, calcium and vitamins A, B and C, it gives body and volume to the hair.

The area of the municipality of Caprauna is characterised by an incredible expanse of ancient dry-stone terraces. In the past, farmers used to grow turnips on the same land where wheat had been harvested to promote crop rotation and prevent soil “exhaustion”. Thanks to the altitude and the cool, damp climate, turnips grew in optimal conditions and with a particularly mild flavour.

Shampoo

What

Volumizing shampoo, it gently cleanses the hair making it soft and light.

How to Use

Apply to wet hair, massage gently, rinse and repeat application. Continue with application of VOLU/hair mist, if necessary.

Ingredients

Curl Controller

What

For wavy to very curly hair. It’s leave on formulation defines curls in an invisible way. Controls and reduces the volume of very curly hair, leaving hair soft and shiny. Doesn’t weigh the hair down and leaves no residue.

How to Use

Apply to damp hair after LOVE/curl conditioner or hair mask. Do not rinse. Proceed with drying.

Ingredients

HAIR MASK

What

Mask with extra nourishing and conditioning power for wavy or curly hair. It gives remarkable softness and hydration also to very thick and unruly hair. Nourished and elastic workable curls.

How to Use

Ingredients

CURL PRIMER

What

Hydrating anti-humidity blow-dry prep milk that provides definition to wavy or curly hair.

How to Use

Ingredients

conditioner

What

Delicate conditioner for soft and light hair.

How to Use

Apply to towel-dried hair after using DEDE/shampoo. Leave on for 2-5 minutes, comb, then rinse. Proceed with the desired styling.

Ingredients

Water, cetearyl alcohol, behentrimonium chloride, hydroxypropyl starch phosphate, glycerin, cetrimonium chloride, oleic acid, glycerylstearate, dimethicone, citric acid, benxylalcohol, sclerotium gum, polyquaternium-6, vp/dmapa acrylates copolymer, fragrance, amodimethicone, oryza sativa (rice) bran wax, disodium edta, sodium benzoate, tetrabutyl ethylidenebisphenol, alcohol, apium graveolens extract / apium graveolens (celery extract), tris (tetramethylhydroxypiperidinol) citrate, benzyl salicylate, linalool, cintronellol, hydroxycitronellal, CI 19140 / yellow 5, CI 14700 / red 4

With Orbassano Red Celery extract, Slow Food Presidium.

Rich in mineral salts, it has a remineralising effect on the hair.

The story of the red celery from Orbassano began in the 17th century when Anne Marie d’Orléans, Duchess of Savoy, brought purple celery from Tours with her from France which was more flavourful and tender than the celery then grown in Piedmont. Over the years the French purple celery adapted well to the vegetable gardens surrounding the city of Turin and developed the characteristic red colour of the stalks.

Shampoo

What

Delicate shampoo, ideal for frequent use.

How to Use

Apply to wet hair, massage gently, rinse and repeat. Follow with DEDE/conditioner or DEDE/hair mist.

Ingredients

Water, sodium c14-16 olefifn sulfonate, sodium lauroyl methylisethionate, cocamidopropyl betaine, sodium pca, decyl glucoside, sodium methyl2-sulfolaurate, lauramidopropylamine oxide, coco-glucoside, glyceryl oleate, disodium coco-glucoside sulfosuccinate, benzyl alcohol, polysorbate 20, pantehol, fragrance, sodium benzoate, citric acid, sodium chloride, miristamidopropylamine oxide, disodium 2-sulfolaureate, polyquaternium-7, guar hydroxypropyltrimonium chloride, trisodium ethylenediamine disuccinate, tetrasodium glutamate diacetate, apium graveolens (celery) extract, benxyl salicylate, linalool, citronellol, hydroxycintronellal, CI 19140 / yellow 5, CI 14700 / red 4

• It significantly decreases the cellular damage caused by UV rays, it prevents aging, and is rich in trace elements.
• It is rich in ellagic acid, known for its neutralizing power against free radicals.
• Parabens free formula.

• Warm product onto the palm of your hand before applying.
• For medium to thick hair: apply product on towel-dried hair and leave in for 5-10 minutes. Proceed to rinse well.
• For medium to fine hair: apply on dry hair and leave in for 10 minutes. Proceed to rinse well and shampoo as usual.
• For an extra nourishing boost: apply both before and after shampooing as noted above.