Products

STRONG MOULDING CLAY

What

For matte styles with a strong hold. This Is A Strong Moulding clay allows for hairstyling, from the casual to the extreme, with long-lasting hold and no sticky or wet-looking finish.

How to Use

Ingredients

TEXTURIZING DUST

What

For instant, long-lasting volume and workable texture. This Is A Texturizing Dust creates structured hold, luxurious fullness and refreshes day-old blowouts without leaving any residue.

How to Use

Ingredients

Texturizing Serum

What

Lightweight serum that lets you achieve a texturizing effect without compromising softness or workability. It’s perfect for those looking to embrace their natural texture, and for creating body, structure and shape while blow-drying.

How to Use

Apply a small amount of the product onto lengths and ends of damp hair, proceed with blow-drying.

Ingredients

Aqua / Water / Eau, VP/VA Copolymer, Propanediol, Polyquaternium-37, Vinyl Caprolactam/VP/Dimethylaminoethyl Methacrylate Copolymer, Propylene Glycol Dicaprylate/Dicaprate, Lauroyl Lysine, 1,2-Hexanediol, Parfum / Fragrance, Alcohol Denat., VP/Dmapa Acrylates Copolymer, Behentrimonium Methosulfate, Polyquaternium-69, Polyester-37, Behentrimonium Chloride, Cetearyl Alcohol, Sclerotium Gum, Cetrimonium Chloride, PPG-1 Trideceth-6, Quaternium-87, Polyquaternium-11, Caprylhydroxamic Acid, Disodium EDTA, Linalool, Isopropyl Alcohol, Limonene, Sorbitan Oleate, Benzalkonium Chloride, Citral, Benzyl Alcohol

VOLUME BOOSTING MOUSSE

What

For adding airy volume to any type of hair. This Is A Volume-Boosting Mousse is creamy with a snow-like texture, perfect for adding light, natural-looking body and volume to hair.

How to Use

Shake well before use. Distribute evenly over damp hair.

Ingredients

Water, butane, vp / va copolymer, propane, isobutane, polyquaternium-11, propylene glycol, polyquaternium-4, amodimethicone, cetrimonium chloride, trideceth-12, cocamidopropylamine oxide, cocamide dea, parfum, glycerin, panthenol, linalool, limonene.

EXTRA STRONG HAIRSPRAY

What

For styles that hold up against humidity, time and movement. This Is An Extra Strong Hairspray locks hair into place for as long as need be, without leaving tell-tale residue or stickiness.

How to Use

Ingredients

Invisible Dry Shampoo

What

An invisible dry shampoo, designed to absorb excess oils and sebum while providing volume.

How to Use

1. Shake product well
2. Split the hair in the center, and then on each side, to create 4 quarters
3. Starting from the back, divide the hair in sections of a couple of inches, applying the product with quick and horizontal motion, 6-10 inches from the head
4. Repeat for each section
5. For the front sections, apply the dry shampoo diagonally from the forehead to the ear
6. Let it sit, then massage in the product in the root area
7. For a sleeker, softer, and smoother look, brush through. For more texture and volume, do not brush.

Ingredients

87113 87115(CANADA) PRODUCT NAME: THIS IS AN INVISIBLE DRY SHAMPOO IT’S FOR CLEANSING AND VOLUMIZING WITHOUT ANY RESIDUE
BUTANE, ISOBUTANE, PROPANE, ALCOHOL DENAT., DISTARCH PHOSPHATE, PARFUM / FRAGRANCE, SORBITAN LAURATE

INVISIBLE NO GAS SPRAY

What

A humidity-resistant, flexible non-aerosol hairspray for brushable hold and a natural, touchable finish.

How to Use

Ingredients

INVISIBLE SERUM

What

For creating soft texture and flexible control. This Is An Invisible Serum creates a casual, tousled, satiny and lived-in look with anti-frizz effects.

How to Use

Ingredients

OIL NON OIL

What

For natural-looking and hydrated texture. This Is An Oil Non Oil adds structure and definition to hair and smooths frizz without leaving residue.

How to Use

Ingredients

• 1100W DC motor
• 110-125 50-60Hz
• High/low settings with negative ionic technology
• Mini concentrator and diffuser included
• Rubber finish soft touch body with rose gold chrome accents
• Ultra light 0.5lb body
• Extra long 6ft cord
• One year warranty

• Compact & lightweight: Your handbag styling hero is 47% lighter and 30% smaller, making it the ideal travel hair companion.
• Up to 20 minutes of cordless styling: ghd 1st cordless styler delivers ghd cordless styling performance for upt to 20 minutes no matter where you are. Exact run time depends on your hair and styling habits
• Hybrid co-lithium technology: Combines Dual-zone ceramic heaters with advanced lithium-ion battery to guarantee quick-sleek and smooth healthy-looking hair on the go.
• High-gloss plates: Fine ceramic coating for smooth, snag-free styling and sleek results with 65% more shine.
• USB-C charging: Safely charge from main sockets within 120 minutes or anywhere with a USB-C compatible device. (Fully charges in 120 minutes when connected to a main socket. Other ports and outlets: time may vary. Cannot be used while charging.)
• Smart battery level indicator: Keep track of your charge with the 5-bar battery life indicator, each light representing 20% of charge. For best usage, charge between each styling session to optimize battery life.
• 365°F temperature for optimum styling: Any hotter damages the hair, any cooler and the result is compromised.
• Flight friendly: Approved for safe in-cabin traveling and in carry-on luggage so you can take your style anywhere in the world.
• Fast heat up and cool down: Reaches the optimum temperature in 45 seconds and cools down in 15 minutes for seamless use on the go.
• Automatic sleep mode: Automatically switches off after 3 minutes of inactivity to preserve battery life.

An innovative blue-violet pigmented shampoo to enhance blonde and grey hair while neutralizing yellow to brassy tones. A stylist’s color enhancing & toning tool in the salon (apply to dry hair for maximum deposition)

key features:

• Violet Conditioner uses pure direct dye color pigments unlike 99% of other color conditioners on the market
• Brightens blonde & grey hair
• Soy, Gluten and Paraben free

ideal hair types:

Ideal for blonde hair both color-treated and natural.

specs:

• Size: 3oz/ 12oz /33.8oz
• Aromatherapy: Lemon & Eucalyptus

• Protection and Hydration Actives
• Eliminates yellow or brassy tones and refreshes faded highlights
• Restores strength and elasticity for hair in need of internal repair

• Apply evenly to cleansed, damp hair.
• Leave on for 1-5 minutes and rinse.
• Caution: Use caution if applying on porous, pre-lightened hair. Avoid contact with eyes. If contact occurs, rinse immediately with abundant water. KEEP AWAY FROM CHILDREN.\

Water (Eau), Paraffinum Liquidum (Mineral Oil/ Huile Min?rale), Stearyl Alcohol, Cetyl Alcohol, Dimethicone, Behentrimonium Chloride, Glycerin, Cetyl Myristate, Cetyl Stearate, Phenoxyethanol, Parfum (Fragrance), Hydroxyethylcellulose, Cetrimonium Chloride, Silicone Quaternium-16, Cetyl Palmitate, Panthenol, Isopropyl Alcohol, Undeceth-11, Polysorbate 20, Butyloctanol, Undeceth-5, Ext. D&C Violet No. 2 (Ci 60730), Benzyl Salicylate, Linalool, Fd & C Blue No. 1 (Ci 42090), Acetic Acid, Tetrasodium Edta, Isopropyl Alcohol, D&C Red No. 28 (Ci 45410), Argania Spinosa Kernel Oil, Oenothera Biennis (Evening Primrose) Oil, Punica Granatum (Promegranate) Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Peg-50 Shea Butter, Sodium Hydroxide, Mangifera Indica (Mango) Fruit Extract.

An innovative blue-violet pigmented shampoo to enhance blonde and grey hair while neutralizing yellow to brassy tones.

key features:

• Brightens blonde & grey hair
• Sulfate, Gluten and Paraben free

ideal hair types:

Ideal for blonde hair both color-treated and natural.

specs:

• Size: 3oz/ 12oz /33.8oz
• Aromatherapy: Vanilla Bean & Blood Orange

• Protection and Hydration Actives
• Eliminates yellow or brassy tones and refreshes faded highlights
• Restores strength and elasticity for hair in need of internal repair

• Apply to wet hair, lather evenly and rinse
• Repeat application and leave for 1 to 5 minutes
• Follow with Alcove's Hydrating Conditioner
• Use when yellow tones or brassiness reappear
• Caution: Use caution if applying on porous, pre-lightened hair. Avoid contact with eyes. If contact occurs, rinse immediately with abundant water. KEEP AWAY FROM CHILDREN.

Water (Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauryl Sulfoacetate, Cocamidopropyl Betaine, Sodium Methyl 2-Sulfolaurate, Glycerin, Styrene/Vp Copolymer, Phenoxyethanol, Parfum (Fragrance), Disodium 2-Sulfolaurate, Peg-150 Distearate, Guar Hydroxypropyltrimonium Chloride, Silicone Quaternium-16, Ext. Violet 2 (Ci 60730), Undeceth-11, Citric Acid, Benzyl Salicylate, Tetrasodium Edta, Butyloctanol, Undeceth-5, Linalool, Blue 1 (Ci 42090), Oenothera Biennis (Evening Primerose) Oil, Punica Granatum Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Argania Spinosa Kernel Oil, Peg-50 Shea Butter, Mangifera Indica (Mango) Fruit Extract.

HAIR MIST

What

Leave-on spray to give volume to the hair from the root. It does not weigh the hair down and leaves it soft and shiny.

How to Use

Apply to towel-dried hair after using VOLU/shampoo. Do not rinse off. Spray the product onto the root area, then comb the hair in order to move a small amount of product to the lengths and ends thus in-creasing the volume effect; proceed with the drying.

Ingredients

For fine or limp hair.

With Caprauna Turnip extract, Slow Food Presidium.

Rich in minerals such as phosphorus, iron, calcium and vitamins A, B and C, it gives body and volume to the hair.

The area of the municipality of Caprauna is characterised by an incredible expanse of ancient dry-stone terraces. In the past, farmers used to grow turnips on the same land where wheat had been harvested to promote crop rotation and prevent soil “exhaustion”. Thanks to the altitude and the cool, damp climate, turnips grew in optimal conditions and with a particularly mild flavour.

Shampoo

What

Volumizing shampoo, it gently cleanses the hair making it soft and light.

How to Use

Apply to wet hair, massage gently, rinse and repeat application. Continue with application of VOLU/hair mist, if necessary.

Ingredients

This bodifying volumizer won’t just lift flat hair to new heights, it’ll plump and strengthen each strand along the way, leaving hair soft to the touch.

key features:

• Plumps and thickens hair of any length
• Creates airy and amplified volume
• Hold Factor: 3 | Shine Factor: 3

ideal hair types:

Flat hair that needs a little oomph!

specs:

• Size: 250ml
• Ingredients:
  

  Water/Eau (Aqua), PVP, Peg-40 Hydrogenated Castor Oil, Propylene Glycol, Panthenol, Glycerin, Hydrolyzed Yeast Protein (Dynagen-Rtm/Mc), Hydrolyzed Glycosaminoglycans, Sodium Citrate, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Fragrance (Parfum).
  

• Protection and Hydration Actives
• Offers lightweight volume and texture keeping hair full and shiny all day long

• Apply evenly to clean, damp hair
• Leave on for 1-5 minutes and rinse

Water (Eau), Stearyl Alcohol, Cetyl Alcohol, Dimethicone, Glycerin, Behentrimonium Chloride, Phenoxyethanol, Parfum (Fragrance), Cetrimonium Chloride, Dicetyldimonium Chloride, Hydroxyethylcellulose, Silicone Quaternium-16, Isopropyl Alcohol, Propylene Glycol, Polysorbate 20, Undeceth-11, Butyloctanol, Undeceth-5, Benzyl Salicylate, Tetrasodium Edta, Linalool, Acetic Acid, Isopropyl Alcohol, Sodium Hydroxide, Oenothera Biennis (Evening Primerose) Oil, Punica Granatum Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Argania Spinosa Kernel Oil, Peg-50 Shea Butter, Yellow 10 (Ci 47005), Mangifera Indica (Mango) Fruit Extract.

Builds volume and adds shine.

key features:

• Versatile, touchable hold 
• Scrunch, smooth or define
• Thermal and flat iron protection
• Humidity resistant
• Seals and protects colored hair

ideal hair types:

Ideal for all hair types.

key ingredients:

• Aloe Vera Gel – Organic healing and soothing properties.

specs:

• Size: 8oz
• Aromatherapy: Pear

• Protection and Hydration Actives
• Offers lightweight volume and texture keeping hair full and shiny all day long

• Apply to wet hair. Lather, massage and rinse
• Follow with Alcove's Volumizing Conditioner

Water (Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauryl Sulfoacetate, Cocamidopropyl Betaine, Sodium Methyl 2-Sulfolaurate, Glycerin, Styrene/Vp Copolymer, Phenoxyethanol, Parfum (Fragrance), Disodium 2-Sulfolaurate, Peg-150 Distearate, Guar Hydroxypropyltrimonium Chloride, Silicone Quaternium-16, Ext. Violet 2 (Ci 60730), Undeceth-11, Citric Acid, Benzyl Salicylate, Tetrasodium Edta, Butyloctanol, Undeceth-5, Linalool, Blue 1 (Ci 42090), Oenothera Biennis (Evening Primerose) Oil, Punica Granatum Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Argania Spinosa Kernel Oil, Peg-50 Shea Butter, Mangifera Indica (Mango) Fruit Extract.